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A Buyer’s Competition

“Oh no! We’re in competition!”

Buyer’s viewpoint

These words are dreaded to a lot of buyers. Why is that? Because competition scares a lot of people when it comes to real estate transactions-especially as a buyer.

Auctions are interesting events. Many people go to either get a good deal, buy something rare, or in a lot of cases, go to help out a charitable organization. But something interesting happens at auctions beyond the bidding and buying of lots. There are transformations.

Transformations of every day normal people into competitive beasts.

You know you have seen them. Two people see an item. They each take an interest and each think to themselves, “I think I want that. And I am willing to pay x.” They may even tell people around them their plan. And then, someone else in the room has the same plan-and they become aware of the other’s similar idea.

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Buyers – Do You Hate This Question?

Have you ever gone to an open house?

 

Or called a real estate agent about a listing you want to see?

Maybe emailed an agent about a property they have listed?

You just want to check out a house. Maybe you’re just curious. Or, maybe you’re even pretty serious about buying a house. Doesn’t matter. All you’re doing is wondering about a house. That’s it. That’s what you want to talk to the agent about…the house you came to see, or called about.

And it seems like one of the first questions an agent asks you is,

Do you have a house to sell?”

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Why isn’t my house selling?

“My house has been on the market for almost 3 months and no offers yet! You’re the Realtor® – tell me what we can do to sell this place!”

With all of the houses we’ve helped people sell, the above conversation is NOT one that happens often, but it has occurred a few times. And, each and every time, it understandably comes with frustration from the sellers. And often our first response is to sit and listen to the complaint. After all, in customer service roles we are often taught the client is always right.

Listen, we get it. You contracted us, as your Realtors®, to help you sell your house. And, if that conversation has to come, we understand you want answers and you want them quick.

But, the reality is we have probably already had the conversation at some point when you weren’t so upset.

When you hire a Realtor® to help you sell your home, you are hiring their expertise and marketing.

Between agent and seller, success comes from the 4P’s.

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Maybe it was the Last Economic Downturn

Perhaps it was the establishment of the McDonalds, Costcos, Walmarts, and SuperStores.

Somewhere along the line, we have built a culture of cheaper is better.

If you can find a deal then you have done better than the person next to you. And that can be the case if you are buying the exact same product.

Shopping around for a brand name product to get a cheaper price can keep more money in your pocket perhaps.

But when is cheaper not better?

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D-I-Y – Should you really?

D-I-Y: The acronym that is ever so popular today.

Do I even need to break it down?

No, it is so well used that everyone knows what it is. We talk with people every day and often the ‘guilty pleasure’ that many have, is watching HGTV and thevarious home renovation shows. And through the use of editing, producers and editors make it look like these hosts are experts and that DIY is easy.

But D-I-Y isn’t that easy.

 

So when DO you DIY and look to save money?

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Mi Casa es Su Casa – Open House

The literal translation of this is ‘my house is your house’, a greeting to guests similar to ‘make yourself at home’.

When you are selling a house, this is the exact feeling you want to give to potential buyers-‘make yourself at home’.

When we work with someone to help them sell their home, we talk about creating this feeling and the process of marketing their house.

Of course, one of the major items we discuss is the mystical ‘Open House’.

Some people are all for it and others completely against. But more often than not, the question is: what is the actual benefit?

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All the World’s a Stage Shakespeare

Several times in the recent past, we have been asked if a home should be staged.

 

The challenge is the popularity of HGTV and the flip/renovation to sell shows that almost always end with a staging of the house scene.

This is followed by an open house (which we discuss in another blog), followed by a full or close to full price offer.

So it begs the question – should a home owner stage their house?

Of course, everyone has a different definition of the term staging so the question is not easily answered.

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Circle of Life

Is it time to think about downsizing – or rightsizing?

 

The Lion King called it the “Circle of Life”. In essence, we are born. We mature. We grow older. We move on. The same can be said for the homes we live in.

Often we start out renting a small home, eventually we buy a starter home, and later on as our families grow, and we expand into a move up home and plant roots.

Life is set until that day when you realize the kids have moved away and the nest is empty. This final process usually takes many years and time passes more quickly than any of us realize and too slowly, until it is gone.

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